Writing for Web and Print: How to Tell Them Apart
What do you need to create a website? You have to have an eye-catching web design, an efficient web host and the right domain name. To complete that, you have to have web content. Because you’ve spent ten or more years in school learning how to write, what is so difficult about writing web content? Nothing – if you are sure that you know what web content writing is all about.
If you want to be a web content writer, you need to know this simple fact:there is a world of difference between writing for print and writing for the web. That difference is what you have to observe, and at the same time, respect, as you write content for the Internet and for your audience. Below are some hints that tell you why you cannot write web content the way you write for print publications:
Hint #1: Audience
If you make press releases and feature articles for print, you surely have an idea about the kind of audience you are writing for. While it is true that writing for print is about catering to hundreds and thousands of audiences, you have to recognize the many potential readers of websites. When you write for the web, you write for people of all ages, races, languages and backgrounds. As you write every sentence, you have to
consider making your content more reader-friendly for people around the world.
Hint #2: Internet Usage
Writing for print publications is different from writing for websites because of how people use the Internet. If you give a woman a book about fashion, she will start at the “first” page. If you give her a website on fashion, she can click “any” link and page. What makes a web content writer different from a print writer then is that when creating content for the Internet, he has to give each webpage an understandable and reader-friendly content.
Hint #3: Reading Behavior
The reading behavior of Internet users have a big part on how you make information more accessible on the Internet. As a web content writer, you will have to say goodbye to flowery statements and long paragraphs and sentences unless, of course, you want to be a novelist.
Reading any material on the Internet is always more challenging than reading, say, a newspaper. It is important to keep sentences and paragraphs short because dense text is an eyesore. Web content writers know how to use bolded words and bullets.
Web Content Writing Tips
By summing it all up, here are the things you need to know to land a job as a web content writer.
1.Recognize who your audience are. Write for them.
2.Make sure introductions catch their attention.
3.Keywords on headings and titles are a must for your article to easily searched online.
4.Say no to wordiness.
5.Each page should be understandable.
6.All pages should be relevant to each other.
It’s actually easy if you have no problems with turning your back on beating around the bush. Violate these rules and you’ll make your readers click on the Back button. So make sure that they don’t, and that they never will.
Cherry Mae Magbual writes for Offshoring Inc., a Philippines BPO company specializes in providing IT services such as website development, SEM and SEO services, contact center services, and more. Check out the official Offshoring blog as well. Article Source:http://www.articlesbase.com/outsourcing-articles/writing-for-web-and-print-how-to-tell-them-apart-1481309.html
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